Sustainability. Responsibility. Tradition.
The truest test of the American spirit can be seen not only by what we do, but by what we leave to our children. It is through this character that we define people and businesses and the impact they leave for the generations that follow. In the rich farmlands north of Lodi, CA stands a testament to that spirit of determination and responsibility. Five generations have called this land home and made LangeTwins wines a hallmark of this philosophy and lifestyle.
And that philosophy has paid off. With a host of delicious wines to coax every palate, the LangeTwins Collection of Family Wines showcases a unique selection of family-owned brands that are grown within the Lodi and Clarksburg appellations. A true “grape-to-glass” experience that one will find nowhere else, the Lange family is breaking new ground while maintaining their traditional roots.
The first generation of the family settled in the Lodi in the 1870’s, carving out a small farm in the beautiful countryside and raising watermelons. By 1916 the second generation of the family had arrived and the family ranch moved over to grapes. It was in this tradition that the third generation of the family continued to grow and perfect their craft.
In 1974, fourth generation twin brothers, Bradford and Randall Lange, took the reins of the family business and moved the vineyard production to sustainable winegrowing. Building their business model around respect for the land and environment, responsible use of resources and energy, and a need to develop the best environmentally-friendly wine possible, the Lange twins broke ground on their new winery in 2006.
Randall’s eldest daughter Marissa Lange now acts as President of the winery and family-run company. She has a background in neuroscience and has studied with noted sensory chemist Dr. Ann Noble, studying at both Brown University in Rhode Island and at the University of California, Davis. Her business model was built with scientific precision and represents the next step in the Lange family dynasty.
Understanding the delicate relationship that growers have with the land and the people is a cornerstone of the Lange family tradition. Brad and Randall began restoring the local habitat in 1988 by introducing native plants back into the ecosystem to create a wildlife buffer. The Gill Creek Restoration Project began in 1995, lining the edge of the creek with a natural bionetwork of cattails, cottonwoods, and California Roses.
Utilizing the abundant renewable resources of the San Joaquin Valley, the LangeTwins winery employs photovoltaic solar systems and agricultural water pumps to power and irrigate its facilities. This form of land stewardship is key to the idea of generational responsibility. Creating a sustainable farming model for their vineyard and the surrounding lands remains a primary focus of each generation.
But their sense of responsibility doesn’t end with the environment. Working within the mainly male dominated leadership of wineries, Marissa Lange has become a strong voice for collaboration and innovation within the industry. She represents a growing force of women taking more prominent roles as executives, directors, growers, and winemakers. By bringing a sense of unity and cooperation to family-owned vineyards throughout the region, Lange has secured the future of subsequent generations of Lodi winemakers.
Being a part of the land and people for almost 150 years, the Lange family understands their obligation to the environment and to their children’s children. Winegrowing requires long-term planning, organization, and an attention to detail that is lost on most modern business models.
Sustainability means developing methods of cultivation, collection, processing, and distribution that are ecologically and socially accountable. They use energy and water conservation techniques that limit their impact on the land. They diligently fight to protect the ecosystems of the farm country they are based in. They promote soil health and biodiversity as a measure of pest management and a method for ensuring high-quality winegrapes.
In recognition of their strides within the industry, LangeTwins Wines has been formally recognized by several organizations for their work within the field of sustainable winegrowing. They are the recipients of the 2006 Leopold Award, distinguishing them as agricultural landowners actively committed to conservation and the ethical use of land. They were also awarded the 2014 International BRIT Award of Excellence in Sustainable Winegrowing, honoring them for the continued bond between winemaker and their world.
While many winemakers care only for the bottom line, LangeTwins Collection of Family Wines sets itself apart. With keen eyes on the future and a healthy respect for their past, this is a company and a family that truly represents what it means to be socially and environmentally sustainable.